Jun 28, 2022
In Welcome to the Food Forum
ROI is a fundamental metric in marketing; in fact, for many, it is the most Photo Retouching important metric, since it allows us to know if we have recovered the budget invested in a campaign. But although the basic formula for calculating ROI is very simple, the truth is that really knowing how to analyze ROI has many nuances. Let's see all the ins and outs of this metric. Discover the most important digital marketing metrics . The 130 that you should not lose sight of! Click here and download the most complete ebook. How to analyze the ROI and know the profitability of your investment What is ROI? If you were asked to choose between launching a display advertising campaign or investing that Photo Retouching money in your social media presence, which option would you choose and why? Naturally, you would try to choose the one that would have the most benefits for your company, both in the short and long term. And one way to find out would be to calculate the ROI associated with Photo Retouching each strategy . ROI ( return on investment ) is the return we get from an investment, expressed as a percentage. In other words, it tells us how many benefits we have obtained for each euro invested. ROI is used in all types of companies to quantitatively measure the benefits of an investment, as Photo Retouching well as to compare different investments with each other. How to analyze the return on investment There are several different ways to calculate ROI, and some are better suited to certain types of businesses than others. To calculate the ROI of a marketing campaign , we can use any of these formulas.